At Web Interactive Films, Our single focus is to provide a positive experience to everyone who works with us. When people enjoy working with us, they experience that love for our work and recommend us to their friends!
Make Every Frame Great! – Steve Jobs.
World-class corporate videos influence buyers and clients with a positive perspective of your brand. When our productions are intuitive and connect with our viewers, they begin to answer questions that arise in our audience’s mind. It’s easy to achieve high-value views and shares. This is how we help “business” grow!
Over 25 million+ video views
driven to clients
When you aim to make it with investors and promote your business at trade exhibitions; WIF can be an integral part of your media strategy. We make the process simple, quick and affordable!
Corporate Video Production for your Business.
Movie producers and content creators are not very different from each other. Both tell a story. A story of a journey of our protagonist, our business. Through video, we are aiming to engage and connect with our viewers emotionally.
Top Corporate Video Production Company List
- World Class Quality
- Trusted by Top Brands
- Ultra HD 4K Recording
- Aerial Videography
- Export in any format and dimensions J2K, DVD, Web Video, LED walls
- Broadcast design motion-graphics
How long does it take to make a corporate video with Web Interactive Films?
Typically a corporate video can be wrapped up in 10 working days. The production shoot might only take two to three days. Meanwhile, there’s also pre-production. Voice over recording. Sound engineering and design. Post Production, video editing and changes.
What makes a video have more impact?
The best video impact comes from short and quick stories. Audience retention drops fast after the first 90 seconds. But if your corporate documentary is engaging and connects with your audience well, your videos could even extend to 14+ minutes.
How does the video production process work?
Everything starts from the sales presentation…
Let’s look at video production steps:
Step #1 Decide on your concept, target audience and top 5 most important features or points to communicate.
Step #2 Develop a written edit of your story. This might be a couple of lines that explain the how the video and story will flow. An introduction, followed by challenges, your business solution and finally a projection or future for the business after implementation.
Step #3 Elaborate your story into a storyboard. We match different angles, shots and graphics to best suit each scene of your corporate story.
Step #4 Develop a call sheet or production sheet. All the details of the production are organised into a large spreadsheet so that everything and everyone is accounted for, in every shot.
Step #5 The Video Production Shoot. Camera, lights, sound and talents all come together to emerge into your corporate video. You’re producing your very own movie.
Step #6 Backup your footage. Taking backups of all the audio and video footage is mandatory to have the highest security and quality on all-out productions.
Step #7 The not-good takes are moved to a separate folder from the good takes. The assistant director and video editor typically sift through all the footage to select the best takes to be edited.
Step #8 Edit the good takes to produce the first cut. The different takes are stitched together into continuation scenes to create different sequences. The separate sequences are then put together and cut to a reference soundtrack and voice over. The first cut is shared with all stakeholders to collate feedback.
Step #9 Record a voice over. A voice-over helps stitch the story together from one scene to another. Meanwhile, adding a voiceover also adds a completely new dimension of life to the video production.
Step #10 Create motion graphics, animations and titles on approval of the first cut. All the placeholders for special effects and graphics are replaced with the final animations. Titles are added for lower thirds and supers.
Step #11 Next, we add sound effects and the final background track. Sound effects and audio are one of the most neglected aspects of most corporate videos. Foleys add life and depth to a scene and help the audience connect better and even engage deeper with the story.
Step #12 Synchronise the sound to the final video edit. The sound produced at the sound recording studio is delivered into different tracks and are slapped onto the video edit to publish the final video.
How adding a simple element like a voice over increased interactivity by 20x?
Voice overs help stitch different scenes together. A confident narration also helps your audience through this journey of consuming your corporate story. Voice overs are also great for an audio call to actions and branding.
Meanwhile, if your video is more suited to be used at a sales expo or on screens where audio isn’t always on, text titles and supers may be more effective. This way, the video doesn’t depend much on the audio.
What is an Explainer Video?
An explainer video is an animated or live action video production that explains your complex business ideas through a visual story.
The incredible story of How an Animated Sales Explainer Video actually got people to buy?
Most young companies opt for a feature-packed video. The primary objective is to tell your customer all the amazing features of your product. The next step is to expect your audience to latch onto at least one or two features. We want to convince them to interact with the penultimate call to action.
But are you risking missing out on a couple of integral details about your product that people may want to see?
Although, we love to make lists. No one really loves to consume lists. We consume information in stories. We identify with characters in the story and that sticks in our memories. We are intrigued about how our protagonist will reach his destination. Even though all the odds are against him. In the case of corporate videos, our protagonist is our product. How will this product make my customers’ lives better? How will it change the world?
It’s an instant red flag when a video production agency isn’t bothered to understand your audience and customer demographics. Everything is always about the vision of the business and their audience, creativity and the other fluff come later.
Animated Explainer Video Process [IN DEPTH]
Step #1: Script: Understanding your customers largest pain-points is crucial to developing your script. How else will your video script connect with your target audience?
Step #2: Story: Once the script and rough points are in place it’s easy to put our creative emphasis into converting it into a storytelling format and a structure that is easy for listeners to consume.
Step #3: Storyboard: The storyboard is always a rough interpretation of the creative. And “emphasis” on rough. A lot of individuals may have to succumb to the fact that the animated explainer video will go through several stages of refinement. Finishing touches are always kept for the very end. The entire journey is a collaboration of all the stakeholders to develop the best possible creative considering different expertise in the product and creative fields.
Step #4: Style of Illustration: There are bucket loads of options for visuals. 2D Animation, Vector Character animation, Keyframe Animation, Typography, Motion Graphics and my favourite, White Board Animated Explainer Videos. Choosing the best approach depends on your budget, script and also your target audience. Sometimes, we just see what top brands in your niche are doing or what is working well for the competition and we work to do better.
Step #5: Voice Over: We have a few voice over artists share their bytes and we decide which ones might sound most professional or most friendly for our production.
Step #6: Background Music Score and Sound Effects: A person’s taste in music tells you a lot about them. Same goes for your brand. Picking the right music for your story is imperative to the pace and experience of your video explainer.
Step #7: Rough Cut: It’s fantastic to see all these raw illustrations come together when they’re animated. Frame by frame and second by second, each element is animated on a separate layer track to come alive. Again, a rough cut is a rough cut, there’s much more to come. The rough cut also needs to go through a couple of revisions.
Step #8: Final Video: The best way to judge a video is to test it out on the field.
I watched the video and signed up right away…
An animated explainer video helps you by increasing your sales conversion rate. It entertains your viewers with your business’ origin story. It helps to engage with potential customers who otherwise might not read through your website and sign up for your product.
When you are looking to produce a sales or product video, we hope you consider our experience to help you with making clever choices along the way. Finally to have a video that simply works for you and does what it is supposed to: have customers buy!
How many videos do you need for your business?
There are many types of videos and different nomenclatures to videos based on how they are used. Videos are further classified into how they are produced as well. Typically videos fall into one of two main categories: Outbound Video Marketing and Inbound Video Marketing.
Explainer videos can encourage viewers to convert to paying customers. A step further, these paying customers can then become evangelists of your brand and product by sharing your video with their professional contacts. They recommend your business over social media.
Another approach in the sales workflow is the inbound acquisition of customers. A website or homepage video doesn’t necessarily have to attract new leads to consumer your brand story. When a visitor reaches your website he is already a potential customer. At this point in the task, he might be trying to evaluate pros and cons between your business and compare them with your immediate competition. An inbound video here could focus more on features and unique selling points of your product that beat the competition. And give your customer a clear reason to choose you.